What Braid Consulting Did

Braid Consulting took over the project management of the website liaising with the web development agency on the clients’ behalf. This allowed the client to concentrate on running their business while Braid Consulting took care of the online marketing and conversion goals.

  • user experience
  • information architecture
  • usability testing
  • usability testing on screen designs
  • search engine optimisation

What We Achieved

  • User friendly website
  • Sales increased by over 400%
  • Page 1 position for key terms – targeted against competitors such as New Look, next and Debenhams


  • Project management
  • PPC advertising
  • User acquisition strategy
  • Usability testing

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