Digital marketing management

Strategy with focus

Planning with results

Your drop-in digital team

Marketing is about combining many skills to deliver a measurable return on spend. A key challenge in any strategy is the number of skills involved in digital marketing. How to get those skills and use people with the right experience to deliver your strategy can be a challenge for many businesses.

The solution can be to engage agencies; but if you don’t know what they are talking about you have to trust them. Or you bring in the expertise (part time, or on a project basis) to manage the agencies and in-house work. Setting achievable targets, with good value for money and delivered on time.

How we help our clients

Customised thinking

We help businesses of all sizes to increase visibility, drive more traffic and improve commercial success

Better digital marketing plans that deliver results

We analyse performance, competitors, product and communications to arrive at short- and medium-term actions to generate the objectives.
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Better results with better planning

We work with you to develop effective reporting, analysis, project proposals and preparation, mentoring in-house teams and keeping the commercial focus to your marketing activity.
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Project planning and delivery is essential to success

Often businesses don’t have the in-house expertise to deliver digital projects. Does this sound familiar – you get bamboozled, there is no structure to the project, costs and deadline escalate, but the results shrink. We apply professional, practical project management to deliver on time, on budget and on target.
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Understanding ownership of digital assets including your website

How many business acquisitions have included checks on digital factors that can affect a contract? Who owns what, how is data held and can you verify claims made by the business? We conduct such exercises.
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Can your users actually find the information they want on the website?

We have experience in building websites that work for 20 years. Understanding what platforms are appropriate, how they are used its all part of what we do. Determining if a site function the best level for users is key. Explaining how to achieve this is what we do.
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“ Strata have worked with Braid for over 5 years. Brian and David have managed a number of key projects, from web builds, marketing strategy and major new IT developments. The thinking, application and quality behind the projects has been excellent. What stands out is the pragmatic and realistic advise given. Keeping themselves and other suppliers to deadlines, budgets and objectives has helped considerably!”
Paul Stone Director of Transformation
We have had a working partnership with Braid Consulting for several years. We have always found David and Brian to be proactive, reliable, and pragmatic. A refreshing change from other agencies we have had dealings with !
Tony Booth Managing Director
“I thoroughly enjoyed my dealings with David whilst negotiating a partnership between our respective companies. I found David to be extremely professional, efficient and likeable, as well as a hard negotiator. I would definitely recommend David as someone you can do business with.”
Damian Dutton Senior Commercial Development Manager, Virgin Media
“Working with Brian both as a client and a colleague has been a pleasure. He is extremely calm, especially when others are fraught, affable and has more experience in digital than I do, which is a great asset. He managed projects for most of our clients as well as helping drive more sales into Nomad, a trusted and wide-reaching role.”
Duncan Randall Team Nomad, MD & Co-founder

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Digital marketing consultancy that adds value
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